marketing

Sustainability

By Scot Covey
Posted Tuesday, June 29

#7 THE END. "And I believe that being popular does not mean compromising artistic quality."

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Finding the artifact

By Scot Covey
Posted Thursday, June 24

#6 NEW! A radical suggestion for redefining theater in a way that might actually make it profitable.

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The real stuff

By Scot Covey
Posted Thursday, June 10

UPDATE #3. Your best bet for inspiring viral campaign is to use your skills as artists to provide art in your marketing.

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Using the tubes

By Matthew Foster
Posted Monday, February 23

Two rules for online media: If you build it, they won't come, and everything will take more labor than you think. Scared? Don't worry. There are options.

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The follow-up

By Alan M. Berks
Posted Sunday, February 8

Some journalists will tell you that they haven't got time to answer their phones. Call them anyway.

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The press release

By Alan M. Berks
Posted Monday, February 2

Don't give reporters reason to curse you. Make sure your press release spreads word of your show, easy and smooth.

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They, the people

By John Middleton
Posted Monday, December 1

Does demography make you cringe? How can they put numbers on art? Relax.

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$hiny object$

By Matthew Foster
Posted Monday, December 15

Before they’ll buy a ticket, your audience wants to see that you’re competent. Welcome to graphic design.

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Now playing

The Taming of the Shrew, Sept 11-26, 2010.  Theatre Pro Rata.

The Taming of the Shrew

See it this week at The Gremlin Theatre in Minneapolis. Presented by Theatre Pro Rata.

Theater talk

Featured Artist

Mo Perry

Mo Perry

Mo Perry performs in The Last Seder playing at Park Square Theatre this month.

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Commonweal: Required Reading - what would you add to this list of essential theatre reads? http://bit.ly/dneYjx #2amt #mnpl

sailert: Agree. RT @almeberks: #mnpl Scottsboro Boys was wow. Complicated, beautiful, affecting, intelligent, entertaining, disturbing. More please

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